What the work was about
Risetek Global brings a broader design system to its public-facing work, extending beyond the core video website into the practical materials around it.
The creative direction
The direction connects the visual language with the working formats around it, giving the project enough structure to remain clear across different moments of use.
What Lucidity delivered
Risetek Global high tech data video is the live project record for one part of the work. The work covered strategy, design and development for the logo and website, including copywriting; a website care plan including hosting; logo animation and an intro video.
Services
- Video
- Website
What this shows
Motion has more power when it carries the idea, not just the spectacle: pace, image and message should arrive together.
If your next project needs a clearer route from idea to experience, talk to Lucidity.