---
title: "The Art of More website"
url: "https://lucidity.design/project/the-art-of-more-website/"
dateModified: "2026-08-24T20:49:36+00:00"
---

# The Art of More website

## What the work was about

The Art Of More brings a broader design system to its public-facing work, extending beyond the core logo & branding video website into the practical materials around it.

### The creative direction

The direction connects the visual language with the working formats around it, giving the project enough structure to remain clear across different moments of use.

### What Lucidity delivered

**The Art of More website** is the live project record for one part of the work. The work covered strategy, design and development for the logo and website, including copywriting; a website care plan including hosting; logo animation and a logo-reveal video.

### Services

- Logo & Branding, Video
- Website

### What this shows

The strongest creative systems let strategy, identity and delivery reinforce one another, so each format carries the same idea without looking identical.

If your next project needs a clearer route from idea to experience, [talk to Lucidity](https://lucidity.design/contact/).
