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Alpine Lounge Project

White label website design and development.


Alpine Lounge, Cape Town and Johannesburg, South Africa.



This project entailed developing a new website from the existing site’s content with extensive security solutions implemented, due to Alpine Lounge’s site having been previously hacked.



Website design and development, iconography, SEO, WordPress security and WordPress maintenance.


  • Website Development, 18 June 2017


Working through Wassp, a digital advertising agency, I supplied a white label website design service for the Alpine Lounge’s site redesign.

With research, on Alpine Lounge’s market and their competition and objectives, I focused on designing the new website with natural earthy tones with stitching in the design, as Alphine Lounge manufactures genuine leather lounge suites. The overall design was created to be a catalogue site, with purchases made through their stockists; with changes in wording and design elements such as the sliders moving into an album on the home page. Due to the volume of products, each item included a quick view, easy navigation and a design that accommodated the best viewing of each product.

On each products page I included additional images and views with a zoomed view for each image, to give potential customers as much detail as possible.


Website Design

Lines of Code

Hours Invested

Get in Touch

Please feel free to contact me if you have any enquiries or would like any assistance on your design or advertising needs and I’ll be more than happy to give you an obligation free quote.

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